March 2023 | Page 3 | 研究發展處

List of Award Recipients Internal Research Projects for 111 Academic Year College Department Principle Researcher Co-principle Researcher Internal Research Project of Name Amount of subsidy School of Management Department of International Busines Chia-hui Yen Hsiu-Li Chen Examining the Effect of Celebrity in Live Streaming Commerce on Consumer’s Purchase Intention NT$50,000 Department of Business Administration Yi-Fei Chuang Jehn-Yih Wong Exploring the …

List of Award Recipients Internal Research Projects for 111 Academic Year

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